The Market is Strong for Family Celebration Vacations
A family travel expert discusses the boom in multigenerational family vacations tied to milestone events like birthdays, anniversaries and graduations.
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Category: Expert Advice
New Regional Trade Shows –Market Expansion or Threat to Status Quo?
Three new trade shows debuting this year in the Midwest, South and New England mirror the growing trend toward regional shows in the group travel industry.
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The Right Way to Set Up a Trip Calendar
Get ahead of the game and book your trips a year in advance, offering a variety of trips at various price levels and lengths to fit the budget and schedules
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4 Tips to Strengthen Your Customer Retention Program
Success doesn’t end when a new customer is gained. Here we look at best practices for customer retention long into the future.
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Differentiate Your Company From the Competition
To make a difference you have got to know all the deciding factors of the situation. If the decision-makers, especially the most powerful, feel that all the competitors have enough safety built-ins, then Volvo does not have an advantage. If the boss feels service is an extravagance, then Nordstrom will seem expensive.
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Handling Customer Objections
Step one in handling any objection is to ensure that you are not surprised, and therefore, perhaps defensive. Work with your marketing department or find a veteran rep that can help determine the top five objections you may be facing. Research! Put yourself in your customer’s shoes and ask what might be undesirable about the proposed solution.
Read MoreWhat I’ve Learned This Past Year
Dave Bodle, Associate Publisher for Leisure Group Travel Magazine, recounts the lessons he learned this year about the travel industry.
Read MoreClosing the Loop
Traveling does so much to open one’s mind that it’s a travesty many don’t care or don’t fully understand their responsibility as our role in the betterment of the communities we visit.
Read MoreCurrent Edition
Recent Leisure Group Travel Magazine Articles
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The dog days of summer might be lingering, but those crisp autumn breezes are a sure sign that winter—and its snowy magic—are on their way. - 9 Must-Have Gadgets for Long-Haul Flights
Long-haul flights can test your patience – and your comfort. Between dry air, limited legroom, and a disrupted sleep schedule, it’s no wonder travelers feel… Read more: 9 Must-Have Gadgets for Long-Haul Flights - Minibus vs. Car Rental in Spain: Which Is Better for Group Travel?
Are you planning a trip to Spain with a small group? Are you meeting up at the airport in Madrid, Barcelona, or Malaga? Then you… Read more: Minibus vs. Car Rental in Spain: Which Is Better for Group Travel?
