To make a difference you have got to know all the deciding factors of the situation. If the decision-makers, especially the most powerful, feel that all the competitors have enough safety built-ins, then Volvo does not have an advantage. If the boss feels service is an extravagance, then Nordstrom will seem expensive.
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Step one in handling any objection is to ensure that you are not surprised, and therefore, perhaps defensive. Work with your marketing department or find a veteran rep that can help determine the top five objections you may be facing. Research! Put yourself in your customer’s shoes and ask what might be undesirable about the proposed solution.
Read MoreDave Bodle, Associate Publisher for Leisure Group Travel Magazine, recounts the lessons he learned this year about the travel industry.
Read MoreTraveling does so much to open one’s mind that it’s a travesty many don’t care or don’t fully understand their responsibility as our role in the betterment of the communities we visit.
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Marty Sarbey de Souto provides a few examples of trip ideas for experiencing colonial Mexico without leaving the US.
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Even if your group opts to take insurance through the cruise line, it should be included at time of the actual booking. A few cruise lines even require that the insurance cost be submitted with the initial deposit
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Whether you’re just starting to plan your first group vacation or are a seasoned veteran, here are five resources you shouldn’t do without.
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Undoubtedly as this year progresses you will be called on to lead one of your tour groups personally. Or perhaps you will need to train one of your helpers to do the job for you.
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