Give the energy away through your eyes, hands, voice, feet and body. Be impassioned about your subject. If you are not impassioned fake it. Managers are people who get the job done whether they feel like it or not.
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We are now well into the New Year. Research shows that by this point, 95% of New Years resolutions are distant memories, with very little change to show for them.
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In today’s market, your customers and clients are influenced more than ever by the visual presentation of your marketing pieces. If they are well designed, they are likely to be read, remembered and respected.
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Slowly but surely, we have fallen into the technology trap. We may be getting our communications out fast and furious, but at the high price of failing to actually communicate. Have we sacrificed meaning for speed? Thanks to the wonders of technology, we may be multi-tasking ourselves right out of business.
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This phenomenon is not only frustrating and embarrassing; it can also cost you a lot of money. Learning to avoid such a situation takes a commitment to work on improving your memory. You can improve your chances of remembering a forgotten clients name by learning to manage your stress
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Undertake a study to identify your strengths, weaknesses, opportunities and threats. Clearly identify your core skills. (What you do best and do on a daily basis that is of benefit to your customers.) Identify and describe what markets you currently serve, including how you serve each market and your competitive advantages and disadvantages in each market
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When you introduce new and exciting information that your targeted audience can both identify with and find interest in, you are on to bigger and better things in the business world
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They may be those who, like me, often do not even bother to open their bulk mail, but rather simply throw it in the trash without peeking inside the envelope. Instead, we need to discover how we can reach this potential clientele not only with different kinds of trips, but at different venues.
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