Growth Impulses from America, Eastern Europe, and Asia for Destination Germany
Destination Germany is experiencing a steady rise in demand.
According to data of the Federal Statistical Office, from January to July the number of international overnight stays in accommodation establishments with at least ten beds rose by 1.4 percent to 47 million. This figure indicates an increase of 3.1 percent in comparison to the same period of the previous year. Petra Hedorfer, chairman of the German National Tourist Board (GNTB), explains, “The continuous growth rate confirms the excellent positioning of Destination Germany in the international competition. We see especially vigorous growth impulses from North and South America, Asia, and Eastern European markets.”
With this result of the first seven months, incoming German tourism continues to participate in the growth trend of global tourism. According to the current World Tourism Barometer, the world tourism organization UNWTO confirms its growth forecast for the current year of 3 to 4 percent for international arrivals worldwide, and from 2 to 3 percent for Europe.
According to recent evaluations of ForwardKeys, the international flight bookings to Germany for the fourth quarter are 6.4 percent higher than in the previous year (as of September 22). With an increase of 5.8 percent to 3.5 million overnight stays, the US maintains its position as the largest overseas market for the incoming tourism to Germany.
About the GNTB
The German National Tourist Board (GNTB) has its headquarters in Frankfurt am Main, Germany. It works on behalf of the Federal Ministry for Economic Affairs and Energy (BMWi) to represent Germany as a tourist destination and is funded by the Ministry in accordance with a decision taken by the German Bundestag. The GNTB develops and communicates strategies and products to promote Germany’s positive image abroad as a tourist destination and to encourage tourists to visit the country. It has 32 agencies around the world to support its activities. More information can be found in our online press centre at www.germany.travel/press.